Wednesday, May 29, 2013

Dragon x Snowboard Spring Break - 2013

Dragon Alliance UK visited Kaunertal, Austria for the Snowboard Spring Break. A week of Dragon APX and NFX goggle testing, UK Dragon snowboarders doing their thing, the Methodical Madness hip competition and Gigi Ruf slashing the slush neatly put together to some stoner rock from Steak Thanks to everyone there and if you weren't, then get there next year..  

Tuesday, May 7, 2013

Dragon Sponsors Nixon Surf Challenge in Iceland

The Nixon Surf Challenge, presented by Monster Energy, Dragon and Reef, is prepping to return to the cold in less than 10 days when it heads to Iceland from May 13-19, 2013 for the12th edition of this unique mobile surf event.

A bunch of Nixon team riders already confirmed their attendance, psyched at the prospect of experiencing Iceland's unique and mystical natural environment.  Known as one of the most volcanically active locations in the world, Iceland's hypnotically beautiful coastline is also home to incredible waves.

France's Marc Lacomare, already itching to pull into Iceland's freezing barrels, is looking to defend the overall title he claimed in such emphatic style at last year's event, held in the altogether warmer waters of La Graciosa in the Canary Islands.

Lacomare will be in good company when he steps off the plane in Reykjavik, with a number of compatriots also on board.  Big wave surfers Benjamin Sanchis and Eric Rebiere are crossing their fingers the event coincides with a monster swell, while Miky Picon is looking to repeat his triumphant cold-water performance at the Nixon Surf Challenge 2011 in the Lofoten Islands of Norway.

Another rider packing his bags for Iceland is the Canaries' own Jonathan Gonzales, who picked up the Best Trick award in his own backyard last year.  Fellow Iberian surfers and Nixon team riders Gony Zubizarreta and Jose Maria Cabrera are also signed up, and all three will need to adapt quickly to the freezing water temperatures.

One man more used to the cold is Fergal Smith - no stranger to the north Atlantic swells that smash into the west coast of Ireland every winter.  Other surfers joining the party next week include Marlon Lipke and Australia's Chippa Wilson, as well as Reef teamriders Vincent Duvignac and Kepa Acero Martinez.

"I've been fortunate enough to surf in some of the world's most remote and cold locations," says Kepa.  "From Antarctica to Alaska, the spirit of exploration you feel in these places is something incredible.  When I heard the Nixon Surf Challenge was heading to Iceland, I knew I wanted to be part of the experience - bring it on!" 

Franck Corbery, Marketing Manager at Nixon Europe, said: "This year's event is shaping up nicely.  After lengthy discussions with the team, it was decided we would head north to the little-known surf breaks of Iceland.  The Nixon Surf Challenge is exactly that - a challenge.  And there's no greater challenge than scoring epic waves in the kind of hostile environment that Iceland is so well known for."

Stay tuned for more details as the start of the Nixon Surf Challenge 2013 approaches.

Watch the video here.
Find out more:

Thursday, June 14, 2012

Maui and Sons Arica Star World Tour 2012

During the 12th to June 17th, Arica will host the largest surfing event to be held in Chile and Latin America, "Maui and Sons Arica Star World Tour 2012", an important stop on the World Star Tour, which distributes no less than 55,000 thousand dollars in prizes and important world ranking points.
This important global date will receive the most experienced surfers in the world who will compete for a week in one of the most dangerous and challenging waves on the planet such as the beach "El Gringo" in Arica event will be broadcast live through the official tournament website.
The current champion of this event, the Arica Guillermos Satt (19 years), one of two Chilean competing in the ASP world tour, is now trained in its wake "This year the competition level is among the top 100 tour , there are big names on the list and come from many parts of the world, so this will be a great challenge for me, "said the only national surfer has gained a worldwide tour date.
For the event have already confirmed their attendance riders of the caliber of the Brazilian Santiago Muniz, Ian Gouveia and wyggoly Dantas, the talented Peruvian Gabriel VillarĂ¡n and Cristobal de Col, to which are added the mythical specialist tubes Pipeline (Hawaii) Lian McNamara, who travels with his son Landom McNamara, two great figures of American surfing.
They are only part of the exclusive list of competitors who will participate in this important global event, 3 stars.
For more information and follow the event live are available the following websites

Tuesday, August 9, 2011

The Burton Open - New Zealand


The BNZO is taking place in Wanaka, New Zealand from today (=August 9th) for 5 days. Elite riders from all around the world will compete in this 5 star event, including our famous Danny Davis and Tore Holvik !

You can find more information here.

Enjoy !

Friday, August 5, 2011

Uk Retail Trip

Few shots from our last trip to UK, check this out !

More pictures here !

Sweden Retail Trip

Here are a few pictures from our last trip to sweden !

More pictures here !

Evan Geiselman footage

Evan Geiselman is not even 18 and most of the surfers all around the world would kill to get his level. We are proud to have him on the team ! Take a look at this video, and enjoy.

Onboard/Dragon design contest

Christie Shinn, who is a 30 years old snowboarder living in Canada, is the winner of the Onboard/Dragon design competition ! Her crazy piece of art, composed with outstanding fishes, will be incorporated in the 2012 Dragon goggle line.

This contest was the third of its kind, and Tamara Magitteri’s winning design from last year is about to hit stores very soon !

And don't forget to check Alicia Szpiech's goggles, the winner of the 2011 contest in Canada as well !